Privacy Policy for myluthier.co

Last Updated: 04/12/2023

Welcome to myluthier.co. We respect your privacy and are committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website and tell you about your privacy rights and how the law protects you.

1. Important Information and Who We Are

Purpose of This Privacy Policy

This privacy policy aims to give you information on how myluthier.co collects and processes your personal data through your use of this website, including any data you may provide through this site when you sign up for our newsletter, purchase a product or service, or participate in a survey.

Controller

myluthier.co is the controller and responsible for your personal data (collectively referred to as "myluthier.co", "we", "us", or "our" in this privacy policy).

Contact Details

Our full details are:

Full Name of Legal Entity: MyLuthier Ltd
Postal Address: 49 Little Britain, EC1A 7BH London UK

You have the right to make a complaint at any time to the relevant supervisory authority for data protection issues. We would, however, appreciate the chance to deal with your concerns before you approach the authority, so please contact us in the first instance.

2. The Data We Collect About You

We may collect, use, store, and transfer different kinds of personal data about you, which we have grouped together as follows:

  • Identity Data includes first name, last name, username, or similar identifier.
  • Contact Data includes billing address, delivery address, email address, and telephone numbers.
  • Technical Data includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
  • Usage Data includes information about how you use our website, products, and services.
  • Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

3. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

  • Where we need to perform the contract we are about to enter into or have entered into with you.
  • Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.
  • Where we need to comply with a legal obligation.

Specifically, we use your data for the following purposes:

  • To register you as a new customer.
  • To process and deliver your order, including managing payments and collecting money owed to us.
  • To manage our relationship with you, including notifying you about changes to our terms or privacy policy.
  • To enable you to partake in a prize draw, competition, or complete a survey.
  • To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting, and hosting of data).
  • To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you.
  • To use data analytics to improve our website, products/services, marketing, customer relationships, and experiences.
  • To make suggestions and recommendations to you about goods or services that may be of interest to you.

Automated Messaging and User Behavior Tracking

We utilize automated messaging tools and track user behavior on our website to enhance user experience, which involves processing your Usage and Technical Data.

4. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used, or accessed in an unauthorized way, altered, or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors, and other third parties who have a business need to know. They will only process your personal data on our instructions, and they are subject to a duty of confidentiality.